95 Iberia Plus “Platinum 10” cardholders

admin — Sun, 13 Sep 2009 12:29:18 +0000

The 95 people who have flown the most with the Spanish airline since the Iberia Plus was launched got issued “Platinum 10” cards

Iberia’s chairman, Antonio Vázquez, met in the Madrid Casino on September 11 with the airline’s best customers to reward them for their loyalty. The 95 people who have flown the most with the Spanish airline since the Iberia Plus was launched will be issued “Platinum 10” cards in recognition of the trust they have placed in the company. These customers each fly an average of 50 times a year with Iberia, and some fly as many as 250 times, or even 300 times a year on the Madrid-Barcelona Puente Aéreo shuttle.

Since the programme began each of these customers has earned enough points for 343 Business Plus class flights to South America, or 3,000 flights on the shuttle.

“Platinum 10” cardholders will enjoy all the benefits offered to Iberia Plus Platinum cardholders for the next 10 years, and will not be obliged to renew their cards. Noteworthy among these benefits are limousine service, access by the cardholder and a guest to all Iberia and oneworld VIP lounges, free parking at Madrid and Barcelona airports, an extra 20 kg. luggage allowance, an extra 20% of Iberia Plus points on all their Iberia flights, free comprehensive travel insurance on all foreign trips, exclusive attention at the Iberia Plus Platinum Centre, and the right to check in at Business Class counters regardless of the seating class used, along with the automatic reservation of preferred seats.

The other major advantage for Iberia Plus “Platinum 10” cardholders is that their points do not expire, and can be redeemed at any time over the next 10 years.

Iberia Plus was launched in 1991 and was Europe’s first frequent flyers programme. Today it boasts more than 4 million cardholders in 200 countries around the world, of whom more than 50% are now registered with Iberia Plus online, a direct and permanent communications channel available on Iberia’s web site www.iberia.com.

A study by the international consultants ‘IdeaWorks’ found Iberia Plus to be the programme that most generously rewards its customers, and that in 2008 alone it handed out 670,000 flights in exchange for Iberia Plus points.

In addition, Iberia Plus has gradually incorporated many leading companies in several fields, and today more than 80 companies offer special terms to Iberia Plus members. These partners and associates include 15 airlines –including all members of the oneworld alliance– serving more than 800 destinations, nearly 30 hotel chains around the world, car rental firms, credit card operators, service stations, financial services companies, insurers, telecoms, leisure services, health and beauty companies, restaurants, retailers and more.

Madrid, 11 of September of 2009
Via Pressrelease:Iberia.es

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95 Iberia Plus “Platinum 10” cardholders

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